Apple

  • Ducati Hits the Road Full Throttle with iPad

    July 1, 2013

    A new video shows how Italian motorcycle maker Ducati uses iPad to integrate all business-related communication throughout the company, whose distribution and sales operation spans 88 countries. Ducati created a custom app that helps dealers place orders, track inventory, configure customers’ dream bikes, check a motorcycle’s history, train employees, and more. “iPad is a real revolution in the way we communicate with both our dealer network and our customers,” says Cristiano Silei, Ducati’s Vice President of Global Sales. “It’s fast, cool technology.”Read more: apple.com/ipad

  • HBO GO, WatchESPN, and More Come to Apple TV

    June 19, 2013

    Apple has announced that HBO GO and WatchESPN are now available directly on Apple TV. HBO subscribers get unlimited access to their favorite HBO shows, and WatchESPN delivers a one-stop video destination for sports fans. In addition, three other new content providers are available today: Sky News, Crunchyroll, and Qello, offering live news and current TV programming. “We continue to offer Apple TV users great new programming options, combined with access to all of the incredible content they can purchase from the iTunes Store,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. iTunes users have downloaded more than one billion TV episodes and 380 million movies from iTunes to date, and they are purchasing over 800,000 TV episodes and over 350,000 movies per day.Read more: apple.com/pr

  • Apple Awarded $30 Million iPad Deal From L.A. Unified School District

    June 19, 2013

    Apple has won a $30 million contract from the Los Angeles Unified School District to begin providing an iPad to every student at the nation’s second-largest public school district. “The Board voted unanimously for Apple because iPad rated the best in quality, was the least expensive option, and received the highest scoring by the review panel that included students and teachers,” said Deputy Superintendent Jaime Aquino. Apple’s senior vice president of Worldwide Marketing, Philip Schiller, said: “Education is in Apple’s DNA and we’re thrilled to work with Los Angeles Unified public schools on this major initiative as they plan to roll out iPads to every student across 47 campuses this fall.” Read more: apple.com/pr

  • Apple Brings All-Day Battery Life to MacBook Air

    June 10, 2013

    Apple has updated MacBook Air with all-day battery life, fourth-generation Intel Core processors with faster graphics, 802.11ac Wi-Fi, and flash storage that is up to 45 percent faster than the previous generation. The 11-inch models feature double the storage of the previous model, and 13-inch models now start at a new lower price of $1,099. “MacBook Air is the industry leader for thin and light notebooks, and now with longer battery life, we’ve set the bar even higher,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “With faster flash, more powerful graphics and up to 12 hours of battery life, the new MacBook Air packs even more performance into the portable and durable design our customers love.” Apple also introduced completely redesigned AirPort Extreme and AirPort Time Capsule base stations featuring 802.11ac Wi-Fi for up to three times faster performance than the previous generation.Read more: apple.com/macbook-air

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